NEW NEW MEDIA

NEW NEW MEDIA

It seems that I am not the only one who thoroughly enjoyed this weeks readings. The topics discussed in these chapters are interesting, thought provoking and extremely relevant to our field.
These subjects are also, undoubtedly, a personal interest of myself, my pears and my generation as a whole. To follow what many of my peers explained, New New Media is described in Levinsons book as media whose characteristics allow for every consumer to be a producer, are always free to the consumer ( and sometimes to the producer), and are competitive and mutually catalytic.  These characteristics are further explained in chapter 1 giving us a clear understanding of exactly what Levinson categorizes as New New Media. Chapters 2,3, and 4 proceeded with the specific New New Media examples Facebook, Twitter, YouTube and Wikipidia, respectfully. Each chapter is dedicated to a designated new new media outlet and describe in detail how it works, what makes it so appealing, ways it can be utilized, both its positive and negative aspects and examples of use or subject matter related specifically to the form.
We see that all of these forms fit directly into the characteristics stated above. Facebook, Twitter, YouTube, and Wikipidia all allow for the consumer to act as the producer by constantly creating and editing information. They are also all 100% free to the consumer, sometimes with the disruption of advertising, but free nonetheless. Along with these similarities, all of the above media forms are in constant competition with each other, technology, and themselves.